Selfdiagnostics is an Estonian-German certified research and development company of Estonian origin established in 2008, which is engaged in the development, production and sale of medical devices. The company’s product portfolio includes a variety of medical devices for professional and home use – diagnostic tests, inhalers and blood pressure monitors.

The company’s turnover in 2021 was 8,6 MEUR and EBITDA 2,5 MEUR. We are one of the largest sellers of HIV home tests in Germany, in Estonia we have a significant market share in rapid tests and inhalers. Our business customers are pharmacy chains, government agencies and medical institutions in Estonia, Germany and other countries. Selfdiagnostics focuses mainly on business customers, but we have also D2C sales channels, which are www.selfdiagnostics.com for international customers and www.tervisetestid.ee for Estonian customers.

Selfdiagnostics started developing its own products in the field of infectious diseases and the first product was developed for rapid detection of sexually transmitted diseases (STD). Due to the outbreak of the Covid-19 pandemic and the sharp change in market demand, Selfdiagnostics has refocused its operations and today we are focusing on the development of key RNA diagnostic products for SARS-CoV-2 and other respiratory viruses.


Marko Lehes

Co-founder, CEO, Member of the Management Board

Degree: MSc, MBA Experience: Business Development

Marko has more than 20 years of executive experience both from public- and private sector, from which last 12 years he has been responsible for the development of healthcare products. He has wide executive experience of large organizations and international large-scale projects. He has been the founder and leader of 8 pan-European healthcare development projects: http://selfdiagnostics.eu/funded-projects/ with an invested capital of EUR 20 million. Marko is one of the inventor and developer of Selfdiagnostics technology.

Degree: PhD Experience: Molecular Biology

Katrin has more than 15 years of scientific, R&D and scientific team management experience. She has experience in conducting analytical and clinical IVD researches. She is one of the inventor and developer of Selfdiagnostics technology and one of the author of Selfdiagnostics patents and publications.

Martin Kirsberg

CFO, Member of the Management Board

Degree: BSc
Experience: Finance and Sales

Martin has more than 15 years of experience as Business Controller and CFO of international corporations. His former positions include Sales CFO of Central & Eastern Europe and Head of Business Control for APAC & MEA region for Electrolux corporation.

Harri Peiker

Chief Sales Officer

Degree: MBA Experience: Sales

Harri has more than 15 years of experience in managing sales organizations. In SelfDiagnostics he has developed an international sales network with more than 200 distributors in 50 countries and he was responsible for launching the sales of the HIV test in German market.